A brand-new office with full-arch consults in six weeks
The first office was established. The second opened across town with no reviews, no rankings and a surgical suite to fill. The first full-arch case arrived in week six; by month eight the new office booked 13 full-arch consults a month.
Prosthodontic practice, second location. Client identity anonymized. Results reflect this engagement and are not a guarantee.
A new office, visible in months.
“Full arch dental implants” searched from 49 points around the new office, at opening and at month eight.
A new building and nothing else.
New offices usually take a year to show up. The practice didn’t want to wait that long.
- No reviewsand no history at the new address
- Not in the first 20at any of 49 map points on opening day
- The websitelisted the new office in the footer and nowhere else
- Four established practicesalready ranked for full-arch nearby
- The first office’s reviewsdidn’t help the new one at all
A new office can borrow the practice’s expertise, but not its reviews.
Each office needs its own profile, its own page and its own reviews. Done properly from day one, a new location can show up in months, not a year.
Full-arch patients travel further than most, so the new office didn’t need to win every point. It needed to win the right ones.
We treated the new office as its own practice from the first week.
Its own presence, from day one.
Everything the first office had built over years, set up for the new one in the first month.
A real location page
The new office’s own page: the doctors who practice there, directions, parking, and full-arch at that address.
Its own profile, verified fast
A complete profile before opening day, with full-arch listed as its own service and photos of the actual suite.
Reviews from day one
A review request after every visit at the new office. Forty reviews in the first five months.
Full-arch pages that name the office
Cost, financing and process pages that mention both locations, so patients pick the closer one.
- Before openingLocation page, verified profile and full-arch service ready
- OpeningNot in the first 20 at any point
- Week 6First full-arch case at the new office
- Month 3Top 3 within a mile of the office
- Month 540 reviews at the new address
- Month 826 of 49 points; 13 full-arch consults a month
What changed.
Measured against the month before the engagement started.
Month of engagement
The first office didn’t lose a thing. Patients split by distance, not by competition between the two.
Photos of the actual surgical suite drew more profile engagement than any stock imagery the practice had ever used.
A year of waiting for a new office to show up is optional.
Treat every office as its own practice.
Google ranks locations, not brands. The new office got its own page, its own profile and its own reviews from the first week, and it showed.
Opening another office?
We test the new area before you open, so the location shows up when the doors do.